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DRALIO

Web Developer & Digital StrategistVancouver, BC

Precision
meets craft.

Leading digital transformation at Carpetizing — Vancouver, BC

The Roots

The roots don't show. That's the point.

01 //

Build first

Before I touched a design tool, I was debugging network infrastructure for one of Mexico's largest energy companies. Avaya switches, Nortel servers, systems that could not go down. That taught me the discipline most creatives skip: build things that actually work before you talk about them.

02 //

Skin in the game

I moved to Vancouver and joined Carpetizing as a Cleaning Supervisor. Web development and digital responsibilities expanded within my employment: I proposed and led a complete redesign of the company website — from WordPress to Next.js, with a new visual identity and a strategic shift toward B2B clients. Management approved the work and we built it together. That project is what this portfolio is built around.

03 //

The convergence

Mechatronics. IT infrastructure. Operations. Web design. Motion. Code. Each discipline added a layer. This portfolio is where engineering precision meets design craft — documented honestly.

Currently at Carpetizing · Personal projects: Vela Coffee Co., Sharu Therapy

5+
Projects
100
Lighthouse score
EN/ES
Bilingual
YVR
Vancouver

Selected Work

Work. Real projects, real craft.

Employer-led digital rebuild at Carpetizing — documented here with case study and staging preview. Personal experiments and collaborations follow below.

Carpetizing

Professional Role · 2024–Present

Carpetizing

Web development responsibilities taken on within my role at Carpetizing — a Vancouver-based commercial floor care company. Led complete digital rebuild: WordPress → Next.js, repositioned brand toward B2B commercial clients, implemented Local SEO and AI-search optimization. Approved by management. Currently in staging.

Experiments & Collaborations

Personal concepts and collaborations — not commercial client engagements.

Vela Coffee Co.

Personal Concept · 2025

Vela Coffee Co.

A personal concept project — a bilingual specialty coffee brand built to explore Shopify storefront development, EN/ES localization, and ritual-driven UX design. Not a client project. Built to develop craft and test technical systems.

Not a client project.

Sharu Therapy

Collaboration · 2024

Sharu Therapy

A creative collaboration on a neurodev therapy platform. Calm, trust-first visual direction and UX flow designed around finding a therapist, not selling one. No commercial relationship.

Not a client project.

Practice & Experiments

Built to develop craft and explore new technologies. Not client work.

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Three.js Experiment

3D Portfolio Island

Interactive 3D environment built to explore WebGL, Three.js, and motion in React. A technical exercise in spatial UI.

ᛞᚱ

Frontend Challenge

Designo

Multi-page agency website built from a Frontend Mentor challenge. Layout systems, component architecture, and responsive design.

This portfolio documents professional work at Carpetizing, personal experiments, collaborations, and ongoing technical practice.

ᚢ ᚷ ᛞ ᚱ

Skills

Skills & Technologies

Technical skills applied at Carpetizing and across personal learning projects.

ᚢᚷ
01 //

Web Design &
Development

Next.js applications engineered for performance, accessibility, and long-term maintainability. Applied professionally at Carpetizing and across personal projects.

Next.jsTypeScriptFramer MotionTailwind CSSSanity CMS
02 //

Local SEO, GEO & AEO

Applied at Carpetizing — local search visibility, structured data, and AI search optimization. GEO (Generative Engine Optimization) and AEO (Answer Engine Optimization) ensure the business appears in AI-generated answers on ChatGPT, Perplexity, and Google AI Overviews.

Local SEO
Google Analytics
Search Console
Structured Data
GEO
AEO
03 //

AI-Assisted Workflow

AI tools integrated into the daily workflow — content production, structured data, and visual asset generation.

ClaudeIdeogramChatGPTContent StrategyStructured Data
04 //

Bilingual — Spanish & English

Native Spanish speaker, professional English. Bilingual across all written content and capable of building bilingual web experiences from a single codebase.

Native Spanish speaker. Professional English. Bilingual web experiences.

05 //

Creative Direction

Setting the visual tone before a single line of code is written. Mood, reference, palette, system.

Visual systemsMoodboardingTypography
06 //

E-Commerce & CMS

Shopify storefronts and Sanity CMS integration — explored through the Vela Coffee personal project.

ShopifySanity CMS
100
Lighthouse score
EN/ES
Bilingual
07 //

3D & Interactive Templates

Three.js experiments and interactive concepts — built, documented, and shared as templates.

ᚢᚷᛞᚱ
100
Lighthouse score
Performance guaranteed
1975
Carpetizing founded
AI Workflow

Claude · ChatGPT · Ideogram — used daily for content and production.

Integrated into professional workflow

This portfolio documents professional work, personal projects, and ongoing learning.

Get in touch →

kurt.badillog@gmail.com · Vancouver, BC

ᚢᚷᛞᚱᚫᛋᛁᛚ

Kurt Badillo García

KURT BADILLO

Web Developer & Digital Strategist

Artandengineeringinthesamebreath.

ᚢᚷᛞᚱᚫᛋᛁᛚ  —  Kurt Badillo García

Currently working at Carpetizing as a Web Developer & Digital Strategist — based in Vancouver, BC.

I'm Kurt Badillo García — a bilingual Web Developer & Digital Strategist based in Vancouver, BC.

My background is in Mechatronic Engineering and IT infrastructure supervision (Comisión Federal de Electricidad, Mexico City — national call center infrastructure, Avaya/Nortel systems). I moved to Vancouver in 2019 and have been building technical and digital skills in parallel with my work at Carpetizing, where I currently serve as Cleaning Supervisor.

At Carpetizing, I proposed and led a complete digital transformation — migrating the company website from WordPress to a custom Next.js application with a new visual identity and a strategic pivot toward B2B commercial contracts. The project was approved and supported by company management.

I'm currently enrolled in Business Management at Canadian College, Vancouver, and hold a Bachelor's degree in Mechatronic Engineering.

Bilingual in Spanish and English. This site documents professional work at Carpetizing alongside personal experiments and collaborations — precision and clarity in both languages.